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November 15, 2008
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:iconmiamoto:
CHON-JI

A logo for a Taekwondo school; the task was to redo and modernize the old logo shown above in the upper right corner. After considering many options and going through with most of them before deciding against them, this is the final result. I'd love to hear any input.
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:iconlovinhim4life:
~lovinhim4life Jul 29, 2011
It's beautiful.

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:icondsquaredgfx:
~dsquaredgfx Oct 15, 2010  Hobbyist Interface Designer
you're logo's are amazing

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:icondblanco:
~DBlanco Oct 24, 2009
Very nice concept !!! congrats

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:iconscriptwidgets:
Mood: Love ~Scriptwidgets Oct 3, 2009
hand drawn? Oh my god! Amazing!
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:icontech-chan:
~tech-chan Jun 14, 2009  Hobbyist General Artist
Gorgeous. Im impressed.

I'm on my third dan and would be willing to bet I've done that first form over a thousand times teaching and training.

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:iconmrleex:
~MrLeEx Jun 1, 2009
i love it man.. but i feel slightly off centred with the vertical position of the type in the logo.

maybe that's just me, but yeah the pictogram looks sweet

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:iconraven30412:
~Raven30412 Dec 16, 2008
although it's better then the original one of course, I don't see any real improvement. It's still only a picture, no graphic shortcut at all, no idea, no strong visual concept... it could be coloured photo, and the difference wouldn't be too big. amount of details is in heavy disproportion compare to the circle and typo. Also the typo part isn't really well combined with the circle part, it looks like two separate things. The way how C and h touches each other is annoying, this is ok in text, but not in logotype.

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:iconmiamoto:
~Miamoto Dec 22, 2008  Student Interface Designer
Yeah, I agree with much of what you said. The detail is definitely imbalanced, but I did want to keep the typo simple... I'm also not really sure how you would create a strong visual concept with something like this. I'd love to improve; how would I be able to rework this to address the things you mentioned?

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:iconraven30412:
~Raven30412 Jan 15, 2009
sorry for the late reply. well, that's a tough question of course. I can't tell what to do exactelly, because that's your work and i'd have to spend a lot of time experimenting with this specific logo. but generally, you'd need to make the symbol much more simple, find a shortcut for it, and execution which would give it more simple and graphical look, which would work better with the typo.

basically the way I do it is that I start with typo / or symbol, find some kind of more or less geometrical execution which gives it style and simlicity, and then do the rest (typo or symbol) in the same fashion. if you don't want to create your own typo, then I would start with finding a font you like, and then trying to create the symbol in similar way as how is the font done. which means for example using the same angles, proportions, shapes, boldness and so in. sometimes you find out that it is easier to create your own font than to combine some existing one with your symbol... but that's just the way it is.

it aint easy, thats for sure. but that's the point of logodesign - it's the most complicated kind of graphic design in many ways...

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:iconmiamoto:
~Miamoto Apr 30, 2009  Student Interface Designer
And here's an even later reply. :lol: Yeah, given a few months to look at it again I can definitely see areas that I don't really like. The logomark is complicated and I need to just balls it and draw my own serif letterforms that would work better (which I do all the time on paper, so yeah, we're good). Thanks for the input, glad to get some honest advice. Thanks again.

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